How should we design? Start by fixing the Swiss Cheese
Many design projects start with hidden gaps incomplete knowledge, untested assumptions, and unclear direction. I call this Swiss Cheese. Before rushing into solutions, teams must find and fill those holes. This article explores how aligning four critical entry points user needs, proposition and business case, contexts of use, and technology creates a stronger foundation for effective and innovative design.
Hello World
From growing up between two cultures in 1980s Ireland to leading design in healthcare startups, I’ve come to see how the lessons of my life influence my design thinking. These six “gifts” are reflections on perspective, systems thinking, creativity, empathy, strategy, and optimism and how they continue to shape the way I work and see the world.