I help teams turn early-stage health concepts into practical, human-centred products that are ready for real-world clinical use.

Whether you're shaping a new digital therapeutic, exploring a pharma-digital combination product, or building a smarter care pathway, I can support you at any stage of the journey.


User & Clinical Insight

Ground your product in real-world need.

  • User research with patients, caregivers, clinicians, and payers

  • Ethnographic studies and workflow mapping

  • Needs assessment and early concept validation

  • Co-creation workshops and stakeholder alignment

Product Vision & Strategy

Shape viable product ideas that fit the market and the system.

  • Digital health product positioning and strategy

  • Behaviour change design frameworks

  • Service design across touchpoints and stakeholders

  • Go-to-market planning in regulated health contexts

UX, UI & Prototyping

Make your idea tangible and testable.

  • UX architecture and design for apps, portals, and packaging

  • UI design aligned with accessibility and medical standards

  • Rapid prototyping and user testing

  • Cross-platform interface systems (mobile, web, physical/digital)

Regulatory-Ready Product Development

Ensure your product meets compliance and usability standards.

  • Usability engineering (IEC 62366, HE75, WCAG)

  • Human factors validation (formative/summative testing)

  • Design inputs for CE, UKCA, or FDA submissions

  • Packaging and labelling design for medicine and combination products

Team Building & Capability Development

Help your organisation grow its internal product muscle.

  • Hiring strategy and design team formation

  • Mentorship and capability building across design, research, and product

  • Agile design operations and delivery systems

  • Cross-functional collaboration with clinicians, engineers, and execs

Let’s collaborate

I work flexibly as a solo contributor, embedded team member, or strategic partner - depending on the needs of your project and team. If you’re building something that could make a difference in healthcare, I’d love to hear from you.